Imagine going to a friends place for drinks, upon entering the entertainment area you stumble across a shelf housing a multitude of different coloured, sized and aged books. Are you overcome by admiration or curiosity; questioning the true characteristics or similarities that you and your friend share. Are any of the books familiar? Would you like to read them? Now imagine walking into the same room, the bookshelf is replaced with a hard drive. Would you have noticed the hard drive?
It is this familiarity towards books, displayed and stacked like humble clay bricks, builds a narrative of interests past and present. The physicality of text alone sparks social interaction through conversation, book clubs and local second hand stores. Since 1800 BC, has this primary vessel for information ever been threatened.
So where to now for this ancient catalyst. Core77 earlier this month launched a new 1 Hour Design Challenge: The Future of Digital Reading.
"What will reading look in the future? Will we be using printed books, rectangular electronic devices, embedded technologies?This competition challenges designers to envision a rich future digital reading experience, based on a defined set of design research. Recently, Portigal Consulting undertook an exploratory research project on reading, books, and digital reading devices, entitled Reading Ahead. Here's what they found:
- Books are more than just pages with words and pictures; they are imbued with personal history, future aspirations, and signifiers of identity
- The unabridged reading experience includes crucial events that take place before and after the elemental moments of eyes-looking-at-words
- Digital reading privileges access to content while neglecting other essential aspects of this complete reading experience
- There are opportunities to enhance digital reading by replicating, referencing, and replacing social (and other) aspects of traditional book reading
It seems the argument of print verses digital and tangible verses intangible will be present for a long time to come yet.